Cucumber supply is running well with strong, consistent production from growing regions. According to Tony Incaviglia of a major distributor, quality has been reliably good and steady harvesting is supporting stable pricing and favorable availability through the rest of summer.
For a category that can swing quickly with heat or over-supply, this is good news for buyers building summer promotions. Stable cucumber supply also helps foodservice operators running high-volume salad and snacking programs during peak season.
With availability looking reliable through the summer months, this is a good window for category managers to consider promotional activity or feature placement while costs are predictable.