Mexico's berry exports totaled $2.03 billion in the first half of 2026, down 12.7% from $2.33 billion in the same period last year — a drop of roughly $296 million. Strawberries drove most of the loss, falling 29.8% to $523.1 million. Raspberries and blackberries declined 12% to $994.5 million. The declines were concentrated geographically: Jalisco accounted for about 77.5% of raspberry and blackberry export value in Q2, with Jalisco and Michoacán together representing 97.6%.
Blueberries were the only bright spot, rising 13.7% to $516.4 million. The overall slowdown accelerated as the year progressed — combined berry exports fell to $258.3 million in May and just $107 million in June, with June down 34.2% year over year. The U.S. remains the dominant destination for Mexican berries.
For U.S. buyers, this points to a tighter Mexican strawberry supply environment heading into the back half of the year. The continued growth of Mexican blueberries is also worth tracking as that origin claims a larger share of the U.S. market and shifts the overall composition of Mexico's berry export profile.