While most Brazilian agricultural exports received protection from new U.S. tariffs, table grapes were not included in the exemptions, leaving Brazilian grape producers exposed to levies that could undermine their competitiveness in the American market. The analysis comes from Margarete Boteon, a horticultural researcher at Cepea.
Brazil is an increasingly important supplier of table grapes to the U.S., particularly during the domestic off-season. If tariffs make Brazilian grapes significantly more expensive at the border, buyers may need to source from alternative origins or absorb higher costs — either of which has downstream effects on pricing and category planning.
This is a developing situation worth monitoring as trade negotiations continue. The grape category has already been flagged across recently covered tariff discussions, and this adds a specific commercial dimension for buyers who rely on Brazilian volume.