● Live · Jul 22, 2026
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The ProduceIQ Index dropped 18% this week — cherry season is winding down and pulling prices with it

The ProduceIQ Index fell 18% this week as cherry season winds down, a typical seasonal pattern driven by declining cherry prices as the peak harvest window closes. The headline nods to the Taco Bell Cyclospora situation, which has added unusual market noise to an already volatile summer for produce pricing.

Cherry season is one of the biggest drivers of the ProduceIQ Index when it's running, and its wind-down typically marks a broader seasonal reset for the index. Buyers tracking overall commodity price movement should expect softening in the near term as the summer fruit surge fades.

The broader market context remains complicated — inflation is still elevated year-over-year, freight costs are above last year's levels, and the Cyclospora disruption has created iceberg lettuce uncertainty. Worth watching how the index moves over the next two weeks as summer programs shift and fall crops come into early focus.

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